A product short drama for an aerial work platform — told with a straight face
A short comedy sketch that explains a scissor lift through deadpan "obvious-answer" humour, made entirely with AI.
The brief
One sentence: make a product short drama that promotes the product, in the deadpan "stating the obvious" style Chinese audiences call 废话文学 — dry, cold-joke humour.
What came out
An engineer answers the question everyone asks — "what exactly is an aerial work platform?" — with the most obvious answer possible: it is a platform for working at height. The joke carries the product through the whole film, so people remember both.
Why it works for brands
Industrial products are hard to make interesting. A short, funny script gets watched and shared where a spec sheet does not — and with AI, a brand can test several ideas for the cost of one traditional shoot.
Scope
- Script
- AI-generated scenes
- Voice-over & subtitles